Thursday, 5 March 2015

Caran d'Ache

Located in Geneva since its inception in 1915, Caran d’Ache is committed to creating and developing writing and drawing instruments combining the finest materials with the most advanced, innovative skills – including some that are extremely rare, such as the exceptional art of authentic Chinese lacquer done by hand in the ancestral manner.
Caran d’Ache is the pen name by which Russian-born French illustrator, Emmanuel PoirĂ©, achieved worldwide renown in the 19th century. The choice turned out to be a salient one, since “karandash” is the Russian term for “pencil” and in turn comes from the Turkish root “kara tash” which refers to black stone – the origins of graphite.

This natural material found in the mountains of Switzerland gave rise to the first Swiss pencil factory set up in Geneva in 1915. Nine years later, in the hands of its founder, the visionary Arnold Schweitzer, it took the name of the famous illustrator and became known as Caran d’Ache.


The company has manufactured high quality writing instruments for a 100 years now, catering only to the higher income groups and has managed to beat the onslaught of the “ball pens”. The pens are still hand made at the original facility under strict supervision by highly trained craftsmen. 

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